Legal
Effective Date: April 2026 · Liberty Point Land Co. LLC d/b/a Crossroads Land Advisors
Contents
This Privacy Policy ("Policy") applies to www.crland.co and governs how Liberty Point Land Co. LLC, doing business as Crossroads Land Advisors ("we," "us," or "our"), collects, uses, and protects your personal information. By using our website or submitting a form, you consent to the practices described in this Policy.
Crossroads Land Advisors is a family-owned land advisory firm serving landowners in West Michigan. We are not a brokerage, buyer, or investor — we are an advisory service. This shapes both the information we collect and how we use it.
We only collect information you choose to provide. We do not collect any personal information unless you voluntarily submit it through one of our website forms.
When you visit our website, certain technical information may be collected automatically, including:
This information is used to improve the website experience and is not used to identify you personally.
We do not use your information for advertising to third parties, and we do not sell your data.
By entering your mobile phone number and checking the designated consent box on one of our web forms, you expressly consent to receive informational and/or marketing text messages from or on behalf of Crossroads Land Advisors / Liberty Point Land Co. LLC at the number you provided, even if your number is listed on any federal or state Do-Not-Call registry. Consent is not a condition of receiving any service or resource.
You may revoke SMS consent at any time by replying STOP to any message. You will receive a final confirmation once your request is processed. For assistance, reply HELP. Message and data rates may apply.
We may collect and store message content, timestamps, phone number, carrier name, and delivery receipt data solely to deliver the service and comply with carrier-mandated messaging requirements.
A cookie is a small text file placed on your device by a web server. Cookies cannot run programs or deliver viruses. They are used to remember your preferences and improve your experience on return visits. You can modify your browser settings to decline cookies, though doing so may limit certain website functionality.
Our website may use cookies and similar tracking technologies to understand how visitors interact with our content, measure page performance, and make improvements over time.
We use Zoho PageSense, a website analytics and optimization tool, to better understand how visitors use our site. PageSense may collect information such as pages visited, session duration, mouse movements, clicks, and scroll patterns through heatmaps and session recordings. This data is used solely to improve website usability — it is not used to identify you personally or for advertising purposes.
Zoho PageSense may set cookies on your browser to track these interactions. Zoho's data practices are governed by their Privacy Policy, available at zoho.com/privacy.html.
If you have opted into our cookie consent notice, you may adjust your preferences at any time through your browser settings or by submitting a request using the Privacy Request Form below.
Our website loads fonts from Google Fonts. Google may set cookies in connection with this service. No personal information submitted through our forms is shared with Google.
We use the following third-party platforms to operate our website and manage communications. Each is bound by its own privacy practices.
We may also use third-party hosting or storage vendors. All such providers are required to maintain the confidentiality of your information and are prohibited from using it for purposes other than providing services to us.
Crossroads Land Advisors does not sell, rent, or lease your personal information to third parties.
We may share your information only in the following circumstances:
We take reasonable steps to protect your personal information from unauthorized access, use, or disclosure. Our website uses SSL encryption (HTTPS) for all data transmissions between your browser and our server.
We strive to maintain appropriate security measures; however, no data transmission over the Internet or wireless network can be guaranteed to be 100% secure. By using our website, you acknowledge that there are inherent security limitations beyond our control, and that the security of information transmitted electronically cannot be guaranteed absolutely.
Regardless of your location, you may request to:
If you are a California resident, you have the following additional rights under the California Consumer Privacy Act ("CCPA") and California Privacy Rights Act ("CPRA"):
We may be unable to fulfill a deletion request if retaining the information is necessary to:
Crossroads Land Advisors does not knowingly collect personally identifiable information from children under the age of 13. Our services are intended for adults navigating land and property decisions. If you are under 13, please do not submit any information through our website. If we become aware that we have inadvertently collected information from a child under 13, we will delete it promptly.
From time to time, we may contact you via email to respond to your inquiry, deliver resources you requested, or share information relevant to your situation. We do not send unsolicited bulk marketing email.
If you would like to stop receiving email communications from us, you may reply to any email with "unsubscribe" in the subject line, or submit a request using the Privacy Request Form below.
We reserve the right to update this Policy at any time. When changes are significant, we will update the Effective Date at the top of this page. Your continued use of our website following any changes constitutes your acknowledgment of and agreement to the updated Policy.
We encourage you to review this page periodically to stay informed about how we protect your information.
To exercise any of your privacy rights — including requests to be removed from our records, correct information, or opt out of SMS, email, or direct mail communications — please complete the form below. We will respond within five business days.
You may also reach us by phone at 616.800.7050.
All fields marked with an asterisk (*) are required. We will use the information provided only to process and respond to your request.
We'll follow up within five business days. If you need immediate assistance, call or text us at 616.800.7050.